Rural Tourism Africa is the link between interested tourists and all the role players in Agritourism. It serves as an information hub highlighting tourism experiences on farms across Africa, allowing local and international tourists to incorporate visits to these farms as part of their travel plans.
Rural Tourism Africa provides advice and guidance to its members, assists members with marketing and promotions, and represents Agritourism at governmental, tourism and organized agricultural institutions.
This is the only Agritourism Association in Africa, building a strong and recognizable brand that stands for integrity.
Our Main Objectives
Rural Tourism Africa was established to promote sustainable rural development in South Africa and Africa by creating an environment in which farmers and rural communities can coordinate and implement Agritourism campaigns. Without limiting the general nature thereof, the Main Objective shall include:
· Empowering farmers and rural communities to collaborate to promote Agritourism and Agritourism routes.
· Cultivating a sustainable Agritourism environment through liaison and cooperation with key stakeholders within the business environment, tourism bodies, and government.
· Promoting Agritourism to national and international tourists with the aim of benefiting the rural economy.
· Creating relevant and accessible Agritourism intelligence to support a viable network of Agritourism participants.